Console Wars

Console Wars is the underdog tale of how Kalinske miraculously turned an industry punchline into a market leader.

Console Wars

Author: Blake Harris

Publisher: Atlantic Books Ltd

ISBN: 1782395288

Page: 300

View: 418

In 1990 Nintendo had a virtual monopoly on the video game industry. Sega, on the other hand, was a faltering arcade company with big aspirations and even bigger personalities. But that would all change with the arrival of Tom Kalinske, a man who knew nothing about video games and everything about fighting uphill battles. His unconventional tactics, combined with the blood, sweat and bold ideas of his renegade employees, transformed Sega and eventually led to a ruthless David-and-Goliath showdown with rival Nintendo. The battle was vicious, relentless and highly profitable, eventually sparking a global corporate war that would be fought on several fronts: from living rooms and schoolyards to boardrooms and Congress. It was a once-in-a-lifetime, no-holds-barred conflict that pitted brother against brother, kid against adult, Sonic against Mario, and the US against Japan. Console Wars is the underdog tale of how Kalinske miraculously turned an industry punchline into a market leader. It's the story of how a humble family man, with an extraordinary imagination and a gift for turning problems into competitive advantages, inspired a team of underdogs to slay a giant and, as a result, birth a $60 billion dollar industry.

Related Books:

Console Wars
Language: en
Pages: 300
Authors: Blake Harris
Categories: Computers
Type: BOOK - Published: 2014-06-13 - Publisher: Atlantic Books Ltd

In 1990 Nintendo had a virtual monopoly on the video game industry. Sega, on the other hand, was a faltering arcade company with big aspirations and even bigger personalities. But that would all change with the arrival of Tom Kalinske, a man who knew nothing about video games and everything
Console Wars
Language: en
Pages: 576
Authors: Blake J. Harris
Categories: Business & Economics
Type: BOOK - Published: 2014-05-13 - Publisher: It Books

A mesmerizing, behind-the-scenes business thriller that chronicles how Sega, a small, scrappy gaming company led by an unlikely visionary and a team of rebels, took on the juggernaut Nintendo and revolutionized the videogame industry—in development as a feature film from Sony Pictures In 1990, Nintendo had a virtual monopoly on
Fundamentals of Game Development
Language: en
Pages: 381
Authors: Heather Maxwell Chandler, Rafael Chandler
Categories: Computers
Type: BOOK - Published: 2011-08-24 - Publisher: Jones & Bartlett Learning

Written by veterans who are currently working in the game industry, Fundamentals of Game Development is unique because it provides the practical aspects of the processes involved in developing and completing game projects. Using examples and exercises, this book provides a hands-on approach that walks the reader through the entire
An Alternative History of the Video Game Console Wars
Language: en
Pages: 94
Authors: Steven Dion Castellano Jr
Categories: Computers
Type: BOOK - Published: 2019-10-30 - Publisher:

A counterfactual story about how Sega dominated the console wars after the 16-bit era and how Japan as a nation had a cultural and economic renaissance and became the largest economy in the world. A lot of video games will discussed and a lot more games will have been released.
Digital Play
Language: en
Pages: 368
Authors: Stephen Kline, Nick Dyer-Witheford, Greig De Peuter
Categories: Technology & Engineering
Type: BOOK - Published: 2003 - Publisher: McGill-Queen's Press - MQUP

A uniquely critical study of video gaming that blends perspectives from political economy, cultural studies, and communications theory.